SquarepetVFS® POWERHOUND™ Turkey & Chicken for Dogs

A tall perennial grass, dried and ground, used as an insoluble fiber. It does the same job as cellulose, bulking stool and diluting calories; it is grown for the purpose and lets a label avoid the word cellulose. It passes through undigested and supplies fiber only. It usually appears in weight-control or hairball formulas, or in grain-free foods that need a fiber source.

A root added for its inulin, a fiber that gut bacteria ferment. A prebiotic feeds the beneficial bacteria in the gut, and the pet gets the benefit second-hand. Studies in dogs show modest changes in gut bacteria and stool quality at the levels used in food. It is safe, and in large amounts can loosen stools, so it appears near the bottom of the list.

A potassium source and an electrolyte. Potassium keeps muscles and nerves working, including the heart, and cats lose more of it than dogs do. It also stands in for part of the salt in foods that are formulated lower in sodium. A routine additive with no allergy or safety concern at food levels.

Sodium and chloride, both essential, plus a palatability boost. Pets need less than people, and the minimum is set in the nutrient profiles the food is formulated to. Salt high on the list of a treat is a flavor choice; salt near the end of a complete food is nutrition. Ask your vet before choosing a low-sodium food for heart or kidney disease rather than reading labels alone.

A heat-stable form of vitamin C. Dogs and cats make their own vitamin C, so it is not an essential nutrient for them. It is added as an antioxidant and, some argue, to support joints and immunity. Harmless at food levels and not a reason to choose or avoid a food.

A B-vitamin relative added to nearly every complete food because animals need more than the base ingredients supply. It supports liver function and cell membranes. Seeing it on a label is normal and reassuring rather than a concern.

A fat-soluble antioxidant that protects cells and the fats in the food itself. It is in nearly every complete food, both as a nutrient and, under the name mixed tocopherols, as the natural preservative that keeps fat from going rancid. Deficiency is rare in pets eating a complete diet. Nothing to worry about on a label, and a sign the maker is preserving with vitamin E rather than synthetic chemicals.

Essential for vision, skin and immune function. Cats cannot convert the plant form (beta-carotene) into vitamin A the way dogs can, so cat food must carry the preformed vitamin. It is fat-soluble and stored in the liver, so very high doses over time are harmful, which is why the amount is regulated. Normal on any complete food.

Dogs and cats cannot make useful amounts of vitamin D from sunlight, so it has to be in the food. It governs calcium and bone health. It is also one of the few vitamins where too much is dangerous: excess vitamin D has caused pet food recalls. The amount is regulated and the presence of D3 on a label is expected. What matters is that the maker gets the dose right, which is a quality-control question, not an ingredient question.

Vitamin B3. Dogs can make some from the amino acid tryptophan; cats cannot make enough and must get it from food, which is one of many reasons cat food and dog food are not interchangeable. Water-soluble and safe at food levels. Expected on every complete food label.

Vitamin B5 in its stable added form (the d- prefix just names the active version). It is needed to turn fats and carbohydrates into energy. Widely available in meats and grains, topped up to guarantee the level. Safe, expected, and irrelevant to allergies.

Vitamin B2, used to turn food into energy. Present in meat and dairy but partly lost in cooking, so manufacturers top it up. Water-soluble and safe at the levels used in food. Its presence tells you the food was formulated to a complete nutrient profile, not that anything unusual is going on.

Vitamin B1, essential for nerves and energy metabolism, and the vitamin most often behind cat food recalls. It is destroyed by heat and by some preservatives, so canned foods in particular must add it back. Cats are especially sensitive to running short. Its presence is expected; its absence from a cooked food would be a red flag.

Vitamin B6 in its stable, added form. It is central to protein metabolism, and cats need proportionally more of it than dogs because their diet runs so high in protein. Water-soluble and safe at food levels. A normal line on any complete food.

A B vitamin tied to skin and coat quality and to fat and protein metabolism. Gut bacteria make some; food supplies the rest. Raw egg white contains a protein that binds biotin, which is the reason raw-egg diets can cause a deficiency. Safe, expected, and not an allergen.

Needed for nerve function and making red blood cells. It occurs naturally only in animal tissue, so it is added to almost every food to guarantee the level. Water-soluble, so excess passes out in urine. Cats and dogs with chronic gut disease can run low even on a good diet, which is a vet conversation rather than a food choice.

Vitamin B9, needed for cell division and healthy blood. Standard fortification in complete foods for dogs and cats. Water-soluble, no toxicity concern at food levels. Its main relevance to a shopper is none: it is there because the recipe was balanced properly.

A zinc source. Zinc is essential for skin, coat, immunity and wound healing, and deficiency shows up first as crusty skin. Some Arctic breeds absorb it poorly and need more. Sulfate and oxide are inorganic; proteinate or chelate is bound to protein, which brands present as better absorbed. Any of them is normal. Not an allergen.

An iron source. Iron carries oxygen in the blood, and meat supplies much of it, with the mineral supplement making up the rest. Ferrous sulfate is the inorganic form; iron proteinate or chelate is the same mineral bound to a protein fragment, which brands describe as more absorbable. Either is normal. Not an allergen.

A copper source. Copper is essential in small amounts for blood, connective tissue and coat color. Some veterinary nutritionists have questioned whether modern dog foods carry more copper than dogs need, and a few breeds (Bedlington Terriers, Labradors among them) are prone to storing it in the liver. For most pets it is a routine additive. If your dog has a diagnosed liver condition, copper level is worth a vet conversation.

A manganese source. Manganese is needed in tiny amounts for bone, cartilage and enzyme function. Sulfate is the inorganic form; proteinate is the mineral bound to protein. The choice between them is a marketing distinction more than a health one for a healthy pet. Expected, safe, not an allergen.

An iodine source. Iodine runs the thyroid, and pets cannot get enough without it being added. Calcium iodate and potassium iodide are the common forms and do the same job. Whether dietary iodine plays a role in the overactive thyroid common in older cats has been studied without a clear answer. A normal line on any complete food.

Yeast grown in a selenium-rich medium so the mineral is bound into the yeast's proteins, which is the form found in meat. Selenium is an essential antioxidant mineral that pets need in tiny amounts and that is toxic in large ones. Selenium yeast is absorbed more steadily than sodium selenite, the inorganic alternative, and is the form many nutritionists prefer. Either form is safe at label levels.

Live bacteria added to support digestion, listed by strain name such as Lactobacillus acidophilus or Bacillus coagulans. The difficulty is that most are killed by the heat of cooking and by months on a shelf, so unless the maker coats the kibble after cooking and states a live count on the bag, the listing does not tell you much. Bacillus strains form spores and survive processing better than the others. The strains used are considered safe.